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Government Communication Skills for Impact & Influence Toolkit


13th - 14th, November 2025 / Canberra, AU
SAVE UP TO $700
Discount ends in 19 days

OVERVIEW


Master the essentials of impactful written and verbal communication

• Learn to communicate with an audience-centred approach
• Overcome verbal and non-verbal barriers to landing your message
• Understand influence vs persuasion and how to use both
• Techniques to manage emotions and mindset in challenging situations

TRAINER


Giles Watson

Giles Watson is a coach, consultant, and trainer specialising in customer experience, sales, and business management for legal and professional practices. With tailored workshops, coaching, and consultancy, Giles helps organisations leverage customer experience as a competitive advantage. Through CX Training, he focuses on building high-trust relationships, improving sales skills, and enhancing communication. His consultancy, Giles Watson Pty Ltd, supports law practices with client engagement, strategy, pricing, complaints management, and more. With years of experience across the UK and Australia, Giles is committed to helping businesses and practices achieve long-term success through effective client-focused strategies.

Communications Expert & Executive Coach
CX Training

AGENDA


Workshop

Emotional Intelligence and Communication Challenges

- Understand the impact of emotions and manage them effectively

- Increase self-awareness to improve interactions and collaboration

- Explore alternative communication styles


Key Strategies

- Utilise body language and tone of voice

- Tailor your message to better meet your audience's needs and rhythms

- Use curiosity to overcome assumptions and bias

- Explore alternative communication styles


Creating a Connection

- Build rapport quickly and authentically

- Explore the benefits of assertiveness and accountability in building trust

- Develop your questioning and listening skills


Making an Impact

- Strategies for managing expectations

- Give and receive feedback effectively

- Demonstrate confident and fluent presentations

- Utilise persuasive techniques

  • Giles Watson Communications Expert & Executive Coach CX Training

Workshop

Impact, Influence, and Persuasion

- Understand the distinction between influence and persuasion

- Practical strategies for influential and persuasive writing

- Avoid adverse reader reactions


Influential and Impactful Writing Essentials

- Explore the components of effective written communication

- Understand the effect of voice and tone in creating impact

- Recognise loss of context in written communication

- The role of Emotional Intelligence in written communication


Taking a Reader-Centred Approach

- Understand your target audience

- Articulate your desired goal and purpose, and align this with your readers' needs

- Build trust and demonstrate empathy


Planning, Structure, and Editing

- Develop your understanding of objectives and structure

- Learn classic structures for alternative communication styles

- Enhance formatting to create impact

- Improve editing of content, impact, flow, grammar, and spelling

  • Giles Watson Communications Expert & Executive Coach CX Training

GROUP DISCOUNTS

PRICING


Rapid Action

DISCOUNT ENDED

SAVE UP TO $1000

ENDS IN 19 DAYS

Value Plus

Ends September 03

SAVE UP TO $700

PRICING & BOOKINGS >
PRICING & BOOKINGS >

Super Saver

Ends September 23

SAVE UP TO $500

Early Bird

Ends October 15

SAVE UP TO $300





VENUE


Canberra

Canberra, AU

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