Media Skills for Executives

June 18th, 2025 / Online

OVERVIEW

Navigate the media landscape with finesse and mastery

• Articulate your message with clarity and brevity
• Adapt your communication style to resonate with diverse media audiences
• Master techniques to shape the narrative and steer conversations towards desired talking points
• Apply media skills to real-world scenarios through interactive exercises and role-playing

TRAINER

Amber Daines

With over 25 years of diverse experience, Amber, the founder of Bespoke Co., brings a wealth of expertise as a former business TV, newspaper journalist, and PR consultant. Leading a team of five consultants, she serves clients in financial services, cryptocurrency, and industry associations. Presently, Amber focuses on media training, crisis PR, reputation management, and hosts her podcast, The Politics of Everything, which has garnered five million downloads and inspired an online course for podcasters.

Chief Media Trainer & Founder
Bespoke Co

AGENDA

09:00 - 16:30

Media Skills for Executives

Workshop

The power of storytelling

- Understand the media landscape: Radio, TV, Press

- Strategies for clear and concise communication

- Craft compelling key messages

- Tailor messages to different media outlets and audiences

Effective media engagement

- Techniques to overcome nervousness and appear confident

- Maintain control and manage difficult interview questions

- Elements of a successful interview and the characteristics of 'good media talent'

Interactive exercises and role-playing

- Put media skills into practice, enhancing your ability to navigate real-world scenarios

- Give and receive valuable feedback and develop personalised action plans

Amber Daines Chief Media Trainer & Business Communications Specialist Bespoke Co

GROUP DISCOUNTS

5 - 9 Delegates

15%

Discount

10 - 19 Delegates

25%

Discount

20 + Delegates

35%

Discount

PRICING

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Ends March 28

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Ends May 01

SAVE UP TO $100

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Media Skills for Executives

OVERVIEW

TRAINER

AGENDA

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