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Local Government Professional Writing Essentials


September 2nd, 2024 / Melbourne, AU
SAVE UP TO $300
Discount ends in 5 days

Overview


Transform your writing skills - A high-impact toolkit for lasting success

• Make your written communication more impactful and engaging
• Write with confidence and build skills to write clearly and concisely
• Understand common writing mistakes and how to avoid them
• Plan and tailor your writing to your audience

Speakers


  • Adrian Cropley

    Founder Director

    Centre for Strategic Communication Excellence

Agenda


Workshop

Written Communication 101 

- Explore a range of communication styles and how it will help when using written communication 

- Understanding and segmenting your audience

- Creating key messages and incorporating them into your communication

- Defining the best written media for your communication

 

Writing for different local Government channels and message formats 

- The basic structure of agendas, emails, letters, ministerial proposals and reports

- The importance of grammar and punctuation

- Government writing Do’s and Don'ts - email etiquette

- Using clear, concise and inclusive language with the right tone of voice 

 

Writing for impact and influence

- How to communicate with your reader in mind for impactful engagement 

- Set clear objectives and build a logical structure 

- The importance of planning, drafting, editing and proofreading 

- Communicate key messages with the right level of detail

 

Writing for different purposes 

- How to respond to get what you want from to stakeholders 

- How to handle difficult complaints and communications 

- Writing in practice: Interactive practical exercise application of skills learned

  • Adrian Cropley Founder Director Centre for Strategic Communication Excellence

Group Discounts

Pricing


Rapid Action

DISCOUNT ENDED

SAVE UP TO $400

ENDS IN 5 DAYS

Value Plus

Ends June 20

SAVE UP TO $300

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Super Saver

Ends July 12

SAVE UP TO $200

Early Bird

Ends August 01

SAVE UP TO $100





Venue


Melbourne, AU

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